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HUMANITARIAN INITIATIVE – CHHOTI SI ASHA- FOR FUTURE OF OUR CHILDREN- FEATURES CELEBRITIES LIKE SALMAN KHAN, A. R. RAHMAN, AMITABH BACHCHAN, MADHURI DIXIT NENE, SONU SOOD, SUNIL GROVER AND MANY OTHERS

Published: June 27, 2020
Author: TEXTILE VALUE CHAIN
  • The humanitarian initiative – Chhoti Si Asha- For Future of Our Children – is a joint endeavor by Rotary India, Rotary Club of Bombay, COLORS and Wizcraft International Entertainment Supported By Being Human- The Salman Khan Foundation and Partnered Byin and Finolex Pipes
  • Donations Link is now LIVE @ https://bit.ly/ChhotiSiAsha
  • To Donate Now, Give A Missed Call +917428212244  To Get A Payment Link
  • The program will air on COLORS, and Facebook on Sunday, 28th June at 3 pm

Mumbai, 26th June 2020: Highlighting Rotary’s service horizon that stretches from a newly born child to the elderly with special focus around the holistic development of children, “Chhoti Si Asha” a fund-raiser for the future of disadvantaged children, has been launched as a joint initiative by Rotary India, Rotary Club Of Bombay and Wizcraft International Entertainment, Supported by Being Human- The Salman Khan Foundation and Partnered by AskNestle.in and Finolex Pipes.

Designed as a people’s initiative, Chhoti Si Asha- For Future of our Children, the fund-raiser event, would be a three-hour program that will air on COLORS AND FACEBOOK on Sunday, 28th June at 3 pm.

Speaking on the occasion, Bollywood Superstar Salman Khan said, “Being Human is delighted to participate in this endeavour for the future of our children. The good that we do in the present will decide a better future.”

The fund-raiser event program will be presented by Salman Khan while Amitabh Bachchan will recite a poem penned by Kausar Munir, Radhika Apte, RJ Malishka, Pooja Hegde and other renowned celebrities will narrate the real stories of Rotary’s initiatives that have impacted lakhs of disadvantaged children & families over the years while A. R. Rahman will regale the viewers with a never seen before performance. Apart from this, Sonu Sood will share his stories of philanthropy through a video diary featuring migrant labourers and their children. Sunil Grover will lighten the mood and spread some smiles with his special performance too. The event will also be marked by some of the best past performances by Arijit Singh, Neha Kakkar, Amit Trivedi, Pritam Chakraborty, Shankar Mahadevan, Salim Sulaiman, Neeti Mohan, Jonita Gandhi, B Praak, Benny Dayal, Bhoomi Trivedi and many more.

Most importantly, the program would also shine light on the real-life heroes’ i.e. frontline warriors, and survivors highlighting and celebrating their humanitarian work and spirit.

Apart from the above, the program will also feature Bollywood’s notable Celebrities & Musicians like Anil Kapoor, Aditi Singh Sharma, Alaya F, Altamash Faridi, Antara Mishra, Daisy Shah, Dia Mirza, Divya Kumar, Haricharan, Hrithik Roshan, Iulia Vantur, Jacqueline Fernandez, Kamaal Khan, Katrina Kaif, Pooja Hegde, Radhika Madan, Shilpa Shetty, Sonakshi Sinha, Mukti Mohan, Shakti Mohan, Vicky Kaushal and many more giving the message of hope, positivity, and solidarity through poetry, singing, stand-up comedy, dance, and music.

Furthermore, supporting the people’s initiative would be key government dignitaries as well. Chhoti Si Asha will also showcase the work done by COVID warriors and health workers sharing how the country stepped up celebrating the spirit of solidarity and togetherness.

Through the efforts of the fund-raiser event, Chhoti Si Asha- For Future of Our Children will commit the funds raised towards the work being undertaken for the immediate COVID-19 relief work and long-term projects in the area of nutrition, health, education, and skill development.

  • This is a people’s initiative and everyone would be able to support and donate via the donation link https://bit.ly/ChhotiSiAsha and by giving a missed call on +917428212244  to get a payment link
  • All funds will go directly to projects related to children and COVID-19 relief.

Chhoti Si Asha –  For Future of Our Children, Fund-rasier  by Rotary India, Rotary Club of Bombay, Wizcraft International Entertainment. Supported by Being Human- The Salman Khan Foundation and Partnered by AskNestle.in and Finolex Pipes.

About Rotary India:

Rotary is a global network of 1.2 million neighbors, friends, leaders, and problem-solvers who see a world where people unite and take action to create lasting change – across the globe, in our communities, and in ourselves.

Solving real problems takes real commitment and vision. For more than 110 years, Rotary’s people of action have used their passion, energy, and intelligence to take action on sustainable projects. From literacy and peace to water and health, we are always working to better our world, and we stay committed to the end.

Our Mission

We provide service to others, promote integrity, and advance world understanding, goodwill, and peace through our fellowship of business, professional, and community leaders.

What we do

Rotary members believe that we have a shared responsibility to take action on our world’s most persistent issues. Our 35,000+ clubs work together to Promote peace, Fight disease, Provide clean water, sanitation, and hygiene, Save mothers and children, Support education, Grow local economies.

Rotary India Humanity Foundation (RIHF) was formed in the year 2010 by senior Leadership of Rotary in India to guide, support and execute humanitarian services in India and around the world through the work done by Rotary Clubs, Non-Governmental Organizations (NGO), Government Organizations (GO), Faith based Organizations (FBO) and Community-based Organizations (CBO).

RIHF has already made a difference in the lives of thousands by facilitating several service projects in different Areas of Focus and seeks to continue this work through service, facilitation and mobilization.

RIHF Areas of Focus:

  • Rotary India Literacy Mission
  • Rotary India Water Mission
  • Rotary India Sanitation Mission
  • Rotary India Health Mission – Preventive
  • Rotary India Health Mission – Curative
  • Rotary India Environment Mission

•   Rotary India Disaster Management

About Rotary Club of Bombay:

The Rotary Club of Bombay (RCB), which came into existence on 19th March 1929, is India’s premiere Rotary Club, which has been in the forefront of community service activities for over 90 years. Chartered with just 38 Members, today it has more than 320 Members and is among the oldest and largest Rotary clubs in Asia.

The late J.R.D Tata, Aditya Birla, Nani Palkhivala and Dhirubhai Ambani were Honorary members of RCB. Today, on its prestigious list of Honorary members, there are eminent personalities such as Adi Godrej, Ajay Piramal, Anand Mahindra, Deepak Parekh, Keshub Mahindra, Kumar Mangalam Birla, Laxmi Mittal, Mukesh Ambani, Ratan Tata, Mrs. Rajashree Birla, Rahul Bajaj and Uday Kotak.

RCB contributes substantially to the community by supporting a number of educational, medical, safe drinking water, hygiene and sanitation, environmental and vocational activities that impact the lives of the underprivileged and disadvantaged people in and around Mumbai.

Since its inception, RCB has been driven by its commitment to community service. RCB directly impacts men, women and children, every year, influencing thousands of lives, through more than 30 committees engaged in various avenues of service. Every rupee that RCB spends reaches the beneficiary multiplied several-fold, as it leverages, in addition to the money, the value of time spent by the Rotarians and their partners in service.

About Viacom18 Media Pvt. Ltd.

Viacom18 Media Pvt. Ltd. is one of India’s fastest growing entertainment networks and a house of iconic brands that offers multi-platform, multi-generational and multicultural brand experiences. A joint venture of Network18, which owns 51%, and ViacomCBS, with a 49% stake, Viacom18 defines entertainment in India by touching the lives of people through its properties on air, online, on ground, in shop and through cinema.

About Wizcraft International Entertainment

Wizcraft International Entertainment, India’s leading media and live entertainment company is dedicated to showcasing its expertise on the world stage.  Having conceptualized some of the grandest events globally including the 50 Years of Indian Independence, the 30 Years of Mauritian Independence, the 10 years of the South African Freedom Struggle, the Commonwealth Games Opening and Closing ceremonies in Delhi as well as the Handover ceremony of the Commonwealth Games in Melbourne, & the prestigious International Indian Film Academy (IIFA) Awards & Weekend for 19 years across the world, Wizcraft has contributed towards brand building for India in global destinations.  It has pioneered and developed India’s biggest entertainment brand IIFA which has taken Indian Cinema and culture to the world. The growth story of the company reflects the evolution of the Indian event management & entertainment industry itself. Driven by its vision “Believe in the power of dreams” the company is committed to quality and innovation, while setting its sights on greater peaks of achievement.

For Further Queries, Please contact:

Archana Pradhan | [email protected] | 9987099265

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