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Taking the Powerful International Buyer Appeal of CHINAPLAS 2025

Published: December 5, 2024
Author: TEXTILE VALUE CHAIN

China is a vital force behind global economic expansion as the international economy slowly recovers. Shenzhen, a significant city in the Guangdong-Hong Kong-Macao Greater Bay Area, which serves as a crucial intersection of dual circulation, will host CHINAPLAS 2025 from April 15–18, 2025, in accordance with the new framework of dual circulation in the domestic and foreign markets. The show has gained a lot of popularity among consumers worldwide after years of development and accumulation. By strategically utilizing advantageous timing, geographic advantages, and a wealth of people resources, CHINAPLAS’ return to Shenzhen effectively anchors both domestic and international markets. Using a two-pronged strategy, the show organizer will do everything in their power to increase the number of buyers worldwide, increasing its attractiveness and fostering international cooperation.

What Makes CHINAPLAS So Appealing to Global Buyers?

With 321,879 guests from 171 nations and regions, including a record-breaking 73,204 foreign visitors (22.74% of the overall number of attendees), the most recent edition of CHINAPLAS demonstrated its extraordinary popularity on a global scale. Why are consumers from all over the world drawn to this massive event?

Ms. Ada Leung, General Manager of Adsale Exhibition Services Ltd. unveiled the secret: “Firstly, CHINAPLAS has been deeply rooted in the plastics and rubber industries for over 40 years, establishing a strong brand influence both domestically and internationally. As the show’s scale expands, it generates significant traffic and amplifies its platform effect. Secondly, the exhibition is highly technology-driven, aiming to foster industry development with innovation. Our high-quality exhibitors stay ahead of industry trends, showcasing cutting-edge plastics and rubber technologies, which act like a huge magnet for buyers from around the world. Furthermore, CHINAPLAS has continuously expanded its international reach. We have established long-term cooperation with local and overseas trade associations, building an extensive network of buyer resources and greatly exploring user needs.

CHINAPLAS 2025 will join hands with over 4,000 international exhibitors, unveiling the “New Productive Forces” of the plastics and rubber industries. As of now, over 1,300 of registered exhibitors are recognized as “Professionalization, Refinement, Specialization and Innovation (PRSI)” enterprises, account for one-third of all exhibitors. This will not only showcase China’s robust capabilities in plastics and rubber technology but also enhance the exhibition’s appeal to global buyers.

Stepping Further towards Internationalization

Cutting-edge technology is simply one factor contributing to the worldwide buyer attractiveness; other factors include strong relationships between buyers and exhibitors and successful international cooperation tactics. CHINAPLAS has been integrating platform resources and channels to further attract professional buyers on a global scale by cultivating extensive global and multi-channel relationships. Through active participation in industrial networking events, it actively reached out to buyers in Thailand, Vietnam, Malaysia, Kazakhstan, Poland, Pakistan, the United States, Argentina, Mexico, Colombia, and the Taiwan region. In order to facilitate sourcing possibilities and technology exchanges during the expo, CHINAPLAS has established relationships with regional industry associations to invite important businesses and recruit delegations. Approximately 40 business associations from 14 nations and regions have so far indicated their desire to send delegations to CHINAPLAS 2025.

Recently, the show organizer has officially announced the launch of “Spotlight on Malaysia: Buyer Program” for CHINAPLAS 2025 with Malaysian Plastics Manufacturers Association (MPMA) as the strategic partner, marking a significant milestone in a strategic move towards a global collaboration. This collaboration aims to leverage the reputations of both parties for strengthening international business connections, and for adhering to CHINAPLAS’ mission in enhancing technological exchange and global trade cooperation. MPMA will extend its efforts beyond plastics converters by collaborating with other trade units and industry associations in Malaysia to promote CHINAPLAS 2025. The two parties planned to co-organize a New Tech Seminar in Kuala Lumpur, Malaysia in January 2025. The seminar will unveil new solutions to be showcased at CHINAPLAS 2025, building anticipation for the exhibition and fostering active engagement with the participants. 

Go Globally Together: Plastics and Rubber Innovative Technologies Enhancing Product Quality and International Competitiveness

The market landscape is witnessing a surge in competitiveness, urging enterprises to find ways to breakthrough. “Going global” has become a strategic option and the “second growth curve” for enterprises. Seizing opportunities and facing challenges directly, Chinese companies have sparked a trend of going global, especially in industries such as electronics, automotive, and new energy. Not only are their products selling well overseas, but they are also investing in setting up facilities abroad, transitioning from “exports” to “going global”. From January to September 2024. household appliance exports reached 3333.79 million units, a year-on-year upsurge of 21.8%, while cumulative automobile exports reached 4.312 million units, with an impressive growth rate of 27.3%. Enterprises such as Haier, Midea, Gree, Hisense, TCL, BYD, SAIC Motor, Chery, Geely, GAC Aion, CATL, EVE Energy and many others are actively expanding globally, accelerating the pace of establishing overseas manufacturing facilities.

In the journey of Chinese enterprises venturing into overseas markets, innovation and technology play a crucial role. Chinese plastics and rubber materials and equipment, renowned for their exceptional cost-effectiveness and cutting-edge technological applications, empower global businesses to elevate product quality, value, and competitiveness on the international stage. CHINAPLAS 2025 will serve as a valuable platform for connecting upstream suppliers with buyers who are seeking innovative plastics and rubber technology solutions, assisting companies in better stepping out to explore new growth opportunities.

Tap into Domestic Demand and Seize Opportunities in Potential Markets 

In China, the “old-for-new” trade policy is set to be strengthened, potentially catalyzing for heightened demand. On July 24, 2024, the National Development and Reform Commission and the Ministry of Finance issued the “Several Measures for Providing Greater Support for Large-scale Equipment Renewals and Consumer Goods Trade-ins”. This initiative covers a wide range of trade-in products, including automobiles, electric bicycles, refrigerators, air conditioners, computers, smartphones, tablets, drones, and more. The policy ‘s impact is gradually taking shape, injecting new vitality into the market and creating opportunities for new products and technologies.

Product iteration is accelerating, marked by the seamless integration of AI technology into home appliances and consumer electronics. The sophistication of new energy vehicles continues to rise, while the market eagerly embraces the latest tri-fold smartphones. Significant growth is also visible in the expanding low-altitude economy, rapid advancements in artificial intelligence, and the flourishing pet economy. These dynamics collectively are driving demand for advanced materials and production equipment from upstream industries.

CHINAPLAS 2025, themed “Transformation Collaboration Sustainability”, will spotlight high-end, intelligent, and green innovations, showcasing a range of advanced and cost-effective materials and machinery technologies, such as carbon fiber composites for the low-altitude economy, photovoltaic films, high-performance films, food-grade rPET, UV-resistant functional fabrics, lightweight and electrification solutions, digitalized smart manufacturing solutions, etc. Additionally, the mega show will invite buyers from end-user industries like the low-altitude economy, electronics and electric, and new energy vehicles to participate in concurrent thematic events, joining forces to drive industry transformation, upgrades, and efficiency.

Pre-register Now to Explore “New Productive Forces” at CHINAPLAS 2025

CHINAPLAS 2025 will stage at Shenzhen World Exhibition & Convention Center (Bao’an), PR China on April 15-18, 2025, opening a new chapter with an expected exhibition area of 380,000 sqm and attracting more than 4,000 international exhibitors.

The online pre-registration for CHINAPLAS 2025 has started. Click HERE to pre-register now for an admission ticket at RMB 50 or USD 7.5. Pre-registered visitors shall receive their Visitor eBadges (for local visitors) or eConfirmation Letters (for overseas visitors) upon completion of pre-registration.

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