Product Report

Keep your SVARTKLINT handy: CLASSIC HOME RETAILER IKEA ACCESSES CANOPY

Published: March 3, 2023
Author: DIGITAL MEDIA EXECUTIVE

Canopy and IKEA are pleased to announce that  they are joining forces to keep Ancient and Endangered Forests out of the viscose supply for  home textiles and to work toward supply chain transformation. 

By joining the CanopyStyle initiative, IKEA is continuing its commitment to the world’s forests  and procuring viscose for home textiles only from producers that have achieved the highest  ranking in Canopy’s Hot Button Report. IKEA is the first major retailer focused on the home  textile and furnishing space to join CanopyStyle. 

The world’s Ancient and Endangered Forests are not required to make fabrics like viscose and  rayon for fashion and home fabrics. These vital forest ecosystems are home to most of the  world’s life on land and are highly effective at capturing and storing carbon. Forests have been  identified by leading scientists as a major part of the climate solution, and they are critical to  addressing the biodiversity crisis. 

“At IKEA, we are guided by our forest agenda and want to ramp up our work to further enhance  biodiversity, mitigate climate change and drive innovation to use wood in even smarter ways – as the pressure on the world’s forests continues to grow. In this endeavour, we are glad to work  closely with Canopy and all of the retailers united through this initiative,” said Lena Bischoff,  Material & Innovation Area Manager, Inter IKEA Group. “The home textiles sector needs to  step-up and ensure that the forest-derived textiles, like viscose and lyocell, only come from  responsibly managed forests, and make a shift towards lower-impact alternatives.”

“We are thrilled to have the globally-iconic company IKEA join Canopy and commit to forest  protection as part of their textile sourcing practices,” said Nicole Rycroft, Canopy’s Executive  Director. “Our work with IKEA heralds a new era for the lower-carbon and forest-friendly  sourcing of viscose for home products and furnishings. It will allow all of us to sleep more  comfortably with vital forests kept out of the supply and Next Gen alternatives scaled in our  bed sheets and beyond.” 

The CanopyStyle initiative now has over 520 global brands, worth over 886.3 billion USD in  collective revenue, collaborating to revolutionize the viscose supply chain.

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